Long days, warm nights, and a little extra sunshine always bring new energy to the agency, and as the season stretches on, things at Sasquatch are anything but slowing down. From evolving work projects to all kinds of fun outside of our offices, here’s a snapshot of what’s been keeping Sasquatch busy this summer.
PR Power PLAY: Gaining Media Momentum
In July, our PR minds descended upon Lakewood, Colorado, to attend the 2025 Summer OMA (Outdoor Marketing Alliance) Media Show on behalf of Mountain Hardwear. In addition to showcasing gear, representing the brand, and sharing brand and product stories, the team met for in-depth interviews with 24 key media contacts from publications such as Outside, Men’s Journal, Shop Eat Surf Outdoor, Backpacker, CNN Underscored, and Treeline Review.
National Macaroni & Cheese Day!
In case you didn’t have it on your calendar, July 14th was National Macaroni & Cheese Day! At Sasquatch, we celebrated with enough of the delicious dish to feed an army, and an equally delicious campaign for Main St Bistro that proved we’re not the only ones who get excited about Mac & Cheese. We reached an extremely engaged audience through Google search and display ads, along with high-impact programmatic display ads. We (and MSB, of course) were thrilled to see impressive KPI increases across the board (Google Display CTR, Overall CTR, Landing Page Views, and Sweepstakes Entries). Friendly reminder from Sasquatch: Be sure to save the date for next year’s celebration!
And the Winner Is …
As a very proud member of AMIN Worldwide, a coalition of over 60 independent marketing agencies across the globe, we couldn’t be more excited to announce our recent recognition as an AMIN 2025 Globey Award winner for “Best Collaboration.” The work we entered for consideration was a true cross-agency partnership between Sasquatch Agency, Cayenne Creative and MARCA Miami. What started as a shared brief became a fully integrated effort to develop fresh new creative and a Hispanic marketing strategy for a major CPG brand, resulting in a unified campaign that was a real testament to the depth of talent and powerful resources within the AMIN network. Go Team!
Just for Fun
Outside of work, Sasquatch got together for two super-fun events and some good ol’ fashioned team bonding.
Our friends at Simpli.fi hosted an outing at Hopscotch, an immersive, art-experience venue in Portland. Squatchers took in the exhibits while creating some performance art of their own.
Sasquatch Agency is a big fan of the Portland Pickles all season long, but when their August 1st game honored our mythical muse on “Bigfoot Night,” it was a must-attend game for all.
SasCat of the Month: Frankie
Please give it up for our July/August SasCat, Frankie Woolworth, aka Frankie Doodle, Frankie Dudes, and Little Stinker! Found under a firewood pile at just four weeks old, this charismatic ginger has blossomed into a strapping 2-year-old while solidly implanting himself into the heart of his Sasquatch-person, Patrick. With a flair for the dramatic and a talent for looking majestic, Frankie spends his days hunting bugs, hunting his big brother Houston, snacking with gusto, and doling out cuddles, on his terms, of course.
Happy Anniversary! Heidi: 10 yrs
July marked Heidi as a decade-strong Squatcher. She can’t believe it either.
Sasquatch in the Wild
Ahh, summer. It’s hard to say what the very BEST part of it is. So, rather than choose, we decided to get out there and enjoy EVERY part of it. Turns out, that was a solid plan. Here are some of the highlights!
