Service
Social Media
What does Social Media include?
We build, manage, and optimize your social media presence to connect with your audience, build community, and drive measurable results. Our strategic approach ensures your social channels are not just active, but are actively contributing to your brand's growth.
How we work
Publishing, listening and community management run through Sprout, with Infegy for social listening and competitive benchmarking, so content decisions come from what the audience is actually saying rather than from what performed last month.
Capabilities
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Social Media Strategy
We analyze your target audience and develop a tailored platform strategy, defining content pillars and a comprehensive publishing calendar.
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Content Creation & Management
We produce high-quality, on-brand content, actively manage your community, and use professional tools for scheduling and publishing.
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Paid Social Advertising
We design and execute targeted campaigns on all platforms, continuously A/B testing and optimizing for maximum ROI.
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Reporting & Analytics
We provide comprehensive reports on key metrics, delivering actionable insights and competitive benchmarking to refine your strategy.
Frequently asked questions
Do you create the content or only schedule it?
We produce it. That covers on-brand content, active community management, and scheduling and publishing through professional tooling. Strategy comes first: audience analysis, a platform-by-platform approach, content pillars, and a publishing calendar.
Do you run paid social as well as organic?
Both, planned together. We design and execute targeted paid campaigns across platforms and A/B test them continuously. Planning paid alongside organic means spend amplifies content that is already proving itself rather than running in isolation.
How do you decide what we should post?
From what your audience is actually saying. Social listening and competitive benchmarking run through Infegy, and publishing and community management through Sprout. The content pillars and the publishing calendar come out of that research, which keeps decisions anchored to the audience rather than to whatever happened to perform last month.
Which social platforms should our brand be on?
The ones your audience uses for the thing you sell, which is rarely all of them. We analyze your target audience and build a platform-by-platform strategy, so each channel has a defined role and its own content rather than the same post resized everywhere. Being well run on two platforms usually beats being thinly present on six.
Do you manage comments and messages?
Yes. Active community management is part of the content work, run through Sprout alongside publishing, so comments and messages are answered in the brand’s voice rather than left unattended. For food, beverage, and outdoor brands, those conversations are often where questions about ingredients, availability, or how a product performs actually get asked.
Let’s take it from concept to conversion
Tell us what you want to move. We’ll tell you how we’ll move it.